Each week I am going to be featuring a book that has positively influenced my life. This week’s book is Jeffrey Gitomer’s “Little Platinum Book of Cha-Ching!”

Gitomer explains what it takes to be successful in business and life. This book is based on “The Patterson Principles of Selling”. To begin the book, Gitomer gives you 11 elements to evaluate yourself against. He explains that you should be able to check off 7 of the elements to become successful in business and life. Some people will be able to check off 7 or more elements with ease. Others will not. If you are part of the group who is not able to check off 7 of the elements – don’t worry, Gitomer will explain what you need to do in order to be successful.
I would recommend this book to anyone looking for success (or additional success) in business as well as your personal life. It is just under 200 pages and it is easy to read. Start ringing your cash register!
-ME